The support between the support.
UpSide is a 24/7 developmental AI tool that helps athletes think through what they are facing, prepare their next step, and connect with the coaches, advisors, counselors, career services, and other people already in their corner.
You already have professors, advisors, counselors, mentors, career services, and family in your corner. But those people can't always be available the moment a question or situation comes up. UpSide fills the space between those conversations.
UpSide never replaces the people in your corner. When something calls for a professor, counselor, advisor, or other professional, it points you back to the right person.
UpSide is built for athletes attending Texas community colleges and regional public universities that serve rural and regional communities.
Support for navigating the compressed two-year experience, including academics, transferring, career preparation, personal decisions, and life beyond athletics.
Support for managing the demands of college athletics while preparing for academic, personal, and professional opportunities.
UpSide understands the college journey. Start a conversation about anything below, or whatever is actually on your mind right now.
UpSide is built on the SEC Framework: Self-Efficacy, Emotional Intelligence, and Career Readiness. (Not the Southeastern Conference.) These are the developmental foundations underneath every conversation, not programs or courses to complete.
Build the belief and the habits to act, whether that means approaching a professor, prepping for office hours, or thinking through a major change on your own terms.
Handle the hard conversations, from a roommate conflict to talking honestly with an advisor or your family.
Turn connections into opportunities, reach out to an alum, land an internship, and prepare for life after graduation before it arrives.
In the moment, UpSide thinks in E+R=O
When something comes up, UpSide helps you talk it through: Event + Response = Outcome. The SEC Framework develops you over time; E+R=O helps you navigate the moment in front of you.
What happened?
What can you control, and how will you respond?
What are you trying to achieve?
No forms, no onboarding. Just start talking, and UpSide learns you along the way.
For Texas college athletes
UpSide fills the gaps between meetings with your professors, coaches, advisors, and mentors, so you can think through the moment while it's happening.
For Texas athletic departments
UpSide extends your athlete support infrastructure between human interactions and helps athletes take greater advantage of the resources and relationships your program already provides.
Built for Texas JUCO and regional university athletes